Relay for Life, Poster

relay for Life poster

Purple is the color used by Relay for Life, a fundraising event put on by the American Cancer Society, so I placed bold graphic elements against a purple gradient for this poster.  The large foot symbolizes the steps you take in the relay as well as the steps you take to fight cancer. At the bottom in bold is the “fightcancer” url, which directs you to our web page with more information and a sign up and donate form.  Simple.