Fit employees are better employees. That’s the message in Shirlee’s Corporate Membership brochure. The perfect image on the front says it all: a trim, healthy woman looks ready to take on the world. I came up with four bullet points showing why corporate memberships help employers and put the reasons in different colors in clean type on the cover. I expanded on these points inside using concise language. Also inside are images from the gym showing that it is a classy, full-service fitness facility. The back uses a box to summarize how a corporate plan can save employers and employees money.